Super excited about dear old Marimekko's new project Marimekko Proto.
Marimekko's head of Fashion Design Noora Niinikoski got the great idea to invite four talented young designers to re-use some of the house's wonderful left-over fabric. The results can be seen at Marikiska (on Uudenmaankatu), starting today. I'm heading for the launch party later on, can't wait to get my hands on the actual clothes - especially after seeing this promo video by Miika Lommi!
The four designers are Riikka Buri, Yonna Moriya, Emmakaisa Soisalo and one of my favourites (as a fashion designer and a person) Elina Määttänen. Fabulous, darlings!